Charting a New Course: Successfully Migrating to Azure Virtual Desktop from Citrix and VMware

Date: Wednesday, April 17th at 11am PT / 2pm ET

Virtual Desktop Infrastructure (VDI) emerged during the COVID-19 shutdown as critical technology for a wide range of companies coping with a rapidly evolving work environment. Consequently, recent shifts in the VDI marketplace, such as the Citrix-Tibco fusion by Vista Equity Partners and KKR's acquisition of VMware's End-User Computing unit, are having a serious impact.

The Citrix-Tibco deal, for example, set off a wave of uncertainty for users of these platforms. Citrix customers are seeing renewal costs ranging from 60% to a whopping 120%, with no flexibility in contract terms. They’re being forced into three-year contracts, receiving inadequate customer support, and facing a future of continual price increases and uncertainty about their tech investments.

All of which has propelled Azure Virtual Desktop (AVD) to the forefront of the market as a viable, sometimes singular, alternative.

Transitioning to AVD, however, poses its own set of challenges. A smooth transition depends on several factors and no small amount of planning. In this webinar, we sort out these complexities and lay out the potential benefits this move can offer. Attendees can expect to gain invaluable insights and actionable advice based on extensive experience to ensure a seamless migration.

Whether you're an IT professional, a decision-maker in your organization, or simply keen to understand the changing landscape of virtual desktop solutions, this webinar will equip you with the knowledge and perspectives you need to make informed decisions during this pivotal period.

Among other things, the webinar will cover:

  • The strategic implications for organizations, with a focus on the potential for improved scalability, security, and cost-effectiveness, while also highlighting the concerns related to vendor lock-in and the dependence on cloud infrastructure.
  • The preparation and planning necessary for a smooth transition, including best practices for migration, training needs for IT staff, and the importance of maintaining business continuity during the shift.
  • The technical challenges faced by users of Citrix and VMware, including compatibility issues, migration complexities, and the learning curve associated with adopting Azure Virtual Desktop.
  • An AVD Migration Timeline that organizes the move into actionable pieces, such as Preparing Your Environment, Creating AVD Resources, and Establishing a Pilot Group.

Join us as we navigate the challenges and uncover the opportunities that lie ahead in the journey from Citrix and VMware to Azure Virtual Desktop, ensuring you are well-prepared to adapt to the evolving digital workspace ecosystem.

Register now!

About the presenter:
Travis Roberts, Author and Product Marketing Manager, Nerdio

Travis is Product Marketing Manager at Nerdio, a two-time Microsoft MVP and Microsoft certified trainer based in Minneapolis, MN. Travis has over 23 years of experience with Microsoft infrastructure and management. He has held numerous technical certifications from Microsoft, VMware, Citrix, and Cisco throughout his career. Travis is on the board of the MN Azure User Group and speaks on Azure and Azure Virtual Desktop. He is also the author of “Zero to Hero with Windows Virtual Desktop” and other Azure-related courses available at

Moderated by:
John K. Waters, Editor at Large,

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